Evaluation 4

Profile of a typical audience member and why they would be interested in my media product:

A typical audience member for my media product would be between the ages of 15 and 30. They would have a strong interest in the music industry, in particular the Indie genre. I have included an article on 'How to make it as an unsigned act' which would appeal to people who are in a band and wish to do it profesionally. I purposely made the front cover image very different to that of the same artist on the contents page to show the diversity of the genre and how the artists who perform this type of music have the freedom to change appearance and style of music, whilst sticking to the indie genre.

Examples of indie music:

These are two of the artists I included on my front cover. They are in the same genre, yet sound very different. I included such different artists so that my product would appeal to a wider range of people. The Artic Monkeys song (Crying lightning) I have selected is a perfect example of the roudier side of the genre, whereas the Paloma Faith song (Upside down) I have selected is a great example of the more upbeat side to indie music.

After doing further research into the indie style of clothing i found that a great deal of the clothes are either white or black. Therefore I chose to dress the artist in dark colours on the front cover and light colours on the contents page. This would appeal to the indie audience as it makes it easier for them to recognize the magazine as and indie magazine.

Audience feedback:

Speaking to people within my target audience I have found out that they would be interested in purchasing my media product if it was real. They like the range of artists included; the images used on the front cover, contents page and DPS; The content on the contents page; the topic and idea of the 'indie icons' article; The price; The frequency of release; The fact I interviewed fans to help me write my DPS. I also used similar colours as seen in NME and Q because they are clearly successful magazines and these colours are gender nutral- as is my magazine. I made sure that the layout to my contents page was simple, so a reader could easily find what article they wished to read. This is important to audience members as they don't want to waste time with a complicated layout in the contents page. I used a conventional layout for each part of my media product to show my understanding of the codes and conventions of music magazines.